Parkson to continue expanding in Asia

Parkson’s first store in Ho Chi Minh City, Vietnam.

SUCH is the sweet taste of achievement for Parkson Holdings Bhd that is celebrating its 25th anniversary, after forging a luminary brand name for itself along the way that is echoed far and wide in larger Asia. Nonetheless, the growing pains and struggle have made this year's silver anniversary all the more sweeter.

Following the spin-off of its department store operations in China and Asean to separately-listed entities in Hong Kong and Singapore, Parkson is setting its eyes on South-East Asia to tap the region's growing affluence after expanding aggressively to 45 stores in China. It now operates 125 stores across Asia.