MFA eyes RM370mil business at franchise expo


  • Business
  • Wednesday, 13 Jun 2012

KUALA LUMPUR: The Franchise International Malaysia (FIM 2012) exhibition is expected to generate RM370mil business transactions this year, said chairman of Malaysian Franchise Association (MFA) Abdul Malik Abdullah.

“We are confident of acheiving the business target despite the current economic crisis as the franchising industry still has plenty of room to grow,” he said.

He said the exibition recorded about RM350mil in business deals last year and drew about 10,700 visitors of whom 20% to 25% were international participants.

“The three-day exhibition on July 6-8 at the Putra World Trade Centre is expected to attract 12,000 visitors including 25%-30% international participants,” he said yesterday.

Domestic Trade, Cooperatives and Consumerism Minister Datuk Ismail Sabri Yaakob will launch the FIM2012.

Malik said MFA aims for participation from 15 countries. Ten countries – Singapore, the United States, the Philippines, Taiwan, Indonesia, Thailand, Vietnam, Australia, Japan and Germany – have confirmed participation.

In conjunction with the exibition, MFA will also organise a conference on “Transforming The Economy: The Franchising Way”. Tun Dr Mahathir Mohamad will deliver the closing keynote address entitled “Of Business & Entrepreneurs: The Silver Lining Within”.

The franchising industry constitutes about 12% of the retail sector. — Bernama

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