For many, sports is a recreational activity to keep fitness levels up. For the chosen ones, it’s a career which can be highly rewarding. But sports as a business? If Youth and Sports Minister Datuk Seri Ahmad Shabery Cheek were to have his way, he would like to see sports develop into an industry in the country, one that will generate economic growth while according Malaysians from all walks of life a sense of pride and achievement. StarBizWeek’s JAGDEV SINGH SIDHU and EUGENE MAHALINGAM interviewed the minister on what this entails:
What are the benefits of developing sports as an industry in Malaysia?