ESPN STAR Sports, a 50:50 joint venture between two of the world's leading cable and satellite broadcasters, expects positive viewership growth in Asia in 2011 from the slew of sporting events taking place this year.
According to ESPN STAR Sports managing director Manu Sawhney, the satellite broadcasting company started 2011 on a strong note with the first tennis Grand Slam in the Australian Open (in January) to kick off a stellar season of sports.
Already a subscriber? Log in.
Win a prize this Mother's Day by subscribing to our annual plan now! T&C applies.
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!