KUALA LUMPUR: Affluent residents of Kuala Lumpur are splurging on mobile phones and high-end television sets, and the trend is set to continue, according to market research firm Synovate.
Its 2010 survey found that nearly half (47.7%) of Kuala Lumpur’s wealthier consumers owned a flat-screen TV, 47.3% owned a plasma or LCD TV and 11.4% owned a high-definition TV. During the same period, smart phone ownership rose by about a third, from 12.5% to 17.8%, Synovate said in a statement on Tuesday.
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