YOU can tell M&C Saatchi Malaysia managing director Datin Lara Hussein has a strong competitive streak.
Her advertising agency ended 2009 on a high note by being runner-up in the Mid-Sized Agency of the Year category at the Media Agency of the Year Awards (one of only two Malaysian agencies honoured at the regional show) and she is analysing why M&C Saatchi didn’t come up tops among of the three finalists in the category.
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