MALAYSIA has some of the finest exhibition and convention centres in the region, but it needs to beef up its MICE (meeting, incentive, convention and exhibition) sector if it wants to garner a larger slice of the regional exhibition and convention market.
There seems to be two schools of thought on how to get this done. One side believes it can be achieved by making full use of the conventions that we already have. Others, however, believe there is a need for more convention space.
Already a subscriber? Log in.
Limited time offer:
Just RM5 per month.
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!