NEW YORK (AP) - U.S. consumers are increasingly shifting their attention from traditional, advertising-supported media to entertainment such as the Internet, video games and cable TV, which consumers pay for, a new report says.
As a result, the boom in online advertising is expected to continue, with all Internet advertising spending - including ads on Web sites of traditional media outlets - overtaking print newspaper advertising in 2010 as the largest advertising category, according to a report released Tuesday by media investment firm Veronis Suhler Stevenson.