Integrity, loyalty values key to success of PPB Group

PPB Group Bhd's successful operations and business dealings are supported by the basic values of integrity, loyalty and discipline, together with a commitment to work hard. 

Tan Sri Robert Kuok, in an exclusive interview with National University of Singapore's Alumnus magazine in 2002, said he earned his stripes through hard work. “Don't take shortcuts in life. If you do well, the word will spread within years. You get a certain reputation and people come to you.”