STOCKHOLM, Sweden (AP) _ IKEA is hoping to be big in Japan by thinking small.
When the Swedish furnishing giant opens up anew in Tokyo on Monday _ 20 years after suffering a rare failure in the challenging market on its first try _ the company hopes to show it has mastered the key to winning over Japanese customers: small-space living.
Already a subscriber? Log in.
Limited time offer:
Just RM5 per month.
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!
