GENEVA: A United Nations agency and the Brazilian government on Friday launched a joint initiative aimed at helping developing countries to reap the trade benefits of their “creative industries” such as music, art or film.
The UN Conference on Trade and Development (UNCTAD) cited data showing the huge economic value of creative industries in wealthy countries such as Britain, where they generate about £110bil (RM760bil) in annual revenue.
Already a subscriber? Log in.
Limited time offer:
Just RM5 per month.
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!