CHIEF executive officers (CEOs) globally rate revenue growth as the number one priority in their organisations' financial performance over the next three years, and have identified Asia as the catalyst for global growth, a study conducted by IBM Business Consulting Services said.
IBM Malaysia Sdn Bhd country leader (business consulting services) John Moran said The Global CEO Study 2004 found that many CEOs felt that cost containment measures put in place in the last two years were adequate.