TALL attractively leggy models may adorn every promotional billboard but it is the sight of a bored and slightly balding Yusof Mohd Salleh that perhaps best defines the success of Malaysian shoe designer Vincci.
Together with several other weary-looking men, including one awkwardly carrying his wife’s handbag, Yusof was already slouching a little outside Lot LG028/44 in Kuala Lumpur’s perennially hectic Sungei Wang Plaza as he waited for his wife Ainum. She had been “trying on so, so many pairs of shoes,” he sighed to the impatient tapping of an umbrella on the tiled floor.