INTERNET traffic, which was mostly moving from Asia to the United States previously, has seen a reversal of late as a result of improved Asian-generated content and businesses in the last two years, says William Barney, president and chief operating officer of Asia Netcom, a telecommunications carrier.
This huge shift, he said, was partly due to the proliferation of South Korean online gaming sites.
South Korea has emerged as an important content provider of online gaming.
Barney said a lot of young people were on to online gaming these days and Asian content providers were tapping this craze.
Two emerging areas where gaming content was also being developed at a fast pace were Guangzhou and Shenzhen in southern China, he told a media briefing in Kuala Lumpur.
Asia Netcom was founded in March this year by a consortium led by China Netcom, the second largest telco in China; Newbridge Capital; and Softbank Asia Infrastructure Fund.
It provides city-to-city connectivity in data communications and Internet Protocol-based solutions and services to enterprises, Internet Service Providers and carrier customers.
Barney said the dynamics of Internet traffic had changed as more companies in Asia, including Malaysia, relied on the Internet as a business tool.
He said there had been an increase in the use of Internet for the banking, stockbroking and travel businesses in Asia.
Another area that has seen increased business traffic in Asia via the Internet is entertainment.
As a case in point, he said, Hong Kong generated a lot of such traffic as a result of its popular movie and pop stars. Bernama