Aim needs to be on human capital goals


  • Business
  • Thursday, 29 May 2003

IMAGINE the scenario of a company spending a year and millions of ringgit on infrastructure and consulting fees to set up a recruiting website – only to find that it is receiving a flood of applications it doesn’t have the ability to process. 

Or another firm that adopts a behavioural interviewing system to arrest a high staff turnover rate which its senior managers including the chief executive – who fashions himself as an excellent interviewer – refuse to be trained in and use. The company’s turnover rate remains depressingly high two years after the system was implemented and the change considered a failure. 

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