DIGI Telecommunications Sdn Bhd will invest RM100mil-RM200mil in an initial programme to upgrade its current mobile network to next-generation wireless technology using Enhanced Data Rates for GSM Evolution (EDGE).
The company signed yesterday an agreement with Siemens Malaysia Sdn Bhd to implement the infrastructure network in the Klang Valley.
We hope to complete the infrastructure in the Klang Valley by year-end, after which the service will be made available to all consumers, chief operating officer Tore Johnsen told reporters after the agreement signing in Kuala Lumpur yesterday.
EDGE will give DiGi more capacity and broader bandwidth, enabling it to deliver high quality voice calls and provide faster rates of data transfer than are currently available in Malaysia, he said.
Johnsen said the main aim was to provide all DiGi consumers with superior service and to get users of other networks to switch to DiGi.
Johnsen said data transmission (short messaging services and GPRS) currently made up 10%-15% of revenue, and the introduction of high quality services through EDGE was aimed at increasing the ratio.
We have to provide consumers with a more reliable and efficient infrastructure to get them interested in using the service, he said.
DiGi has already invested in packet-switched GPRS network, a pre-requisite for maximum utilisation of EDGE technology which enables 3G type services to be delivered over GPRS by tripling the rate of data transfer.
DiGi chief technical officer Jon Eddy said the company was conducting a market study on users outside the Klang Valley to gauge their acceptance of and need for such services.