DIGI Telecommunications Sdn Bhd is aiming to capture at least 20% share of the country's growing mobile content market this year through its Content Provider Access (CPA) programme, launched yesterday for local and foreign content providers.
DiGi chief operating officer Tore Johnsen said the company was opening up to content providers its subscriber base of 1.8 million mobile phone users and its infrastructure under the CPA concept to boost the local mobile content industry.
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