UBS launching 5 new products this year


  • Business
  • Saturday, 18 Jan 2003

BY MOKHTAR HANAFIAH

UBS Corp Bhd, which expects to list on the Mesdaq market in March, plans to launch five new products this year, one of which will be mid-range software for medium-sized and large companies, said managing director How Teck Sang. 

He said the four other products would be a human resources management system, a sales force organiser system for sales managers to monitor their sales staff's activities, a clinical system for doctors to manage their patients' records, and point-of-service billing system for motor vehicle workshops. 

According to How, UBS – a Multimedia Super Corridor-status company –specialises in developing and marketing off-the-shelf business application software for small- and medium-sized enterprises (SMEs). 

“With the new products, which we plan to launch in March or April, we expect to see further growth in business,” he told reporters after the signing of the share underwriting agreement between UBS and lead underwriter K&N Kenanga Bhd in Kuala Lumpur yesterday. 

UBS chairman Cheah Kean Soon and How signed the agreement for the company, while K&N was represented by executive director Amrat Kaur and vice-president 1 (head of capital market) Mohamad Hatta Yahaya. 

How said UBS was a market leader in small accounting (Tier 3) software for the SME market with a 45.4% share in Malaysia, and that the company had about 600 dealers supporting about 100,000 licensed users nationwide.  

The company currently has seven products. 

How said the introduction of the mid-range software products through a collaboration with IBM Corp would mark UBS' entry into the Tier 2 enterprise resource management (ERM) software market. 

The ERM software products for the Tier 3 market are priced at below RM3,000, while those for the Tier 2 market cost between RM3,000 and RM30,000.  

Existing UBS products were being sold for less than RM2,000, How said. 

“We expect some of our existing customers who have grown their businesses to upgrade their software to our Tier 2 products,” he added. 

As for its listing, UBS is offering 15 million shares of 10 sen each at 48 sen apiece. Of the 15 million shares, eight million are for private placement, five million for UBS employees and dealers, and two million for the public. 

The company expects to raise RM7.2mil from the listing exercise, of which RM1mil would be used for future research and development activities, RM1.2mil to meet listing expenses and the balance for working capital. 

How said UBS, which expects to issue its prospectus next month, also planned to be more aggressive in the export market this year, noting that it had already set up subsidiaries – UBS Software Co Ltd Xiamen and User Business System International Pte Ltd – in China and Singapore respectively. 

How said UBS achieved an after-tax profit of RM3.4mil on a turnover of RM7.78mil for its financial year ended Dec 31, 2001. “We expect to see a net profit of more than RM4mil on a turnover of over RM9mil for the year 2002,” he added. 

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