The making of a marketing genius


  • Business
  • Saturday, 18 Jan 2003

DESPITE his personal wealth and eminent stature among world leaders and captains of industry today, Forever Living Products chairman Rex Maughan has not forgotten his humble beginnings. He grew up on a ranch in Idaho, growing grain, hay and tending to cattle. 

Maughan graduated from Arizona State University and got into accounting and then real estate in Phoenix. As a rookie, he started with Del Webb in 1967 doing leasing and managing. One of his major deals was with Prudential in Denver and he managed to move Greyhound from Chicago to Phoenix. 

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