Book briefs


  • THIRTEEN years ago, experts at A.T. Kearney embarked on a landmark, worldwide study of business mergers.  

    The study revealed much crucial information that was previously unknown about business consolidation. Winning the Merger Endgame by Graeme K. Deans (McGrawHill) shares those revelations and insights with senior executives, consultants, and industry analysts involved in the merger process. 

    More important, it builds on those findings to present readers with a solid game plan for winning the consolidation game. 

    Readers learn about the consolidation cycles through which industries pass, how to identify where in the cycle their industry currently lies, how to leverage on that knowledge in determining which organisational changes they need to make and when they need to make them, and how to develop and deploy the most successful merger strategies. 

     

  • THE new motivating factors for global brand development, that is are what Stan Stalnaker attempts to explain in Hub Culture, The Next Wave of Urban Consumers (John Wiley & Sons)  

    It provides an interesting comparison of various fashionable cities and places in the hub culture league.  

    Are hub culture people a new marketing niche? This is an original and intriguing perspective on a significant and increasingly important marketing target group. Stalnaker seems to have his finger on the pulse when it comes to the current hub culture.  

     

  • FOR nearly 30 years, What Colour Is Your Parachute? by Richard Nelson Bolles has been the guiding light for those in pursuit of satisfying and fulfilling employment.  

    This 2003 edition has been completely revised and rewritten and is designed to work in conjunction with the book’s web site.  

    At the heart of Bolles’s formula for finding the right job are two questions: What do you want to do? Where do you want to do it?  

    Packed with time-tested advice, What Color Is Your Parachute? works as a good companion for those just starting out in the “real world” as well as for those who are thinking seriously about a career change.  

     

  • JUST what is Six Sigma? Six Sigma is today’s most talked-about system for improving the quality of organisational processes.  

    Written by Peter Pande, What Is Six Sigma? is a concise summary of the core themes and processes of Six Sigma.  

    Unlike almost all other books on Six Sigma, it is written for the employees of organisations rolling out Six Sigma – not just managers.  

    This helpful overview describes what Six Sigma is, why companies are implementing it, and how employees can make it a success in their own organisations. – Compiled by ALVIN TAY 

  • The study revealed much crucial information that was previously unknown about business consolidation. Winning the Merger Endgame by Graeme K. Deans (McGrawHill) shares those revelations and insights with senior executives, consultants, and industry analysts involved in the merger process. 

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