Wreaths and sticks – protest just got stylish


A file photo of participants gathering to celebrate after South Korea’s parliament voted to impeach Yoon outside the National Assembly. — AP

South Koreans are repurposing flower wreaths and K-pop light sticks as political protest tools amid the nation’s deepest political crisis in decades, sparked by President Yoon Suk-yeol’s short-lived martial law declaration in December.

Hundreds of wreaths, predominantly directed at Yoon himself, have been sent to his residence and government buildings connected to the impeachment proceedings, with some targeting other officials involved in the martial law controversy.

Local media estimate the number of wreaths delivered to government offices as several thousand.

While many wreaths carry moderate messages supporting Yoon or opposing impeachment, several contain extreme rhetoric directed at recipients. The black-ribboned funeral wreaths with white chrysanthemums and celebratory wreaths with vibrant roses and orchids, costing as much as US$75 (RM378), carry messages reflecting Korea’s deepening political divide.

The protest method has gained traction, with media coverage increasing in tandem over the last few years.

A search on Big Kinds, which collects and analyses articles from over 100 local news outlets, shows wreath protests received four times more media coverage in 2024 compared to 2023, reflecting the method’s growing popularity.

News articles about these protests started to appear in the early 2010s, though experts cannot specify their exact origin.

While dozens of flower shops say they haven’t received protest wreath orders, and a handful of online blogs promote wreath sales emphasising political neutrality, certain shops have become focal points for the movement.

Yoon Miyoung, of Seoul-based Dongsung Flower, said she has delivered over 1,000 wreaths since December, exclusively for pro-Yoon supporters.

Impeachment impressions: Wreaths sent by supporters of impeached President Yoon displayed outside the Constitutional Court in Seoul. — AP Impeachment impressions: Wreaths sent by supporters of impeached President Yoon displayed outside the Constitutional Court in Seoul. — AP

“We’ve sent out so many wreaths that Seoul is running out of flowers,” she said, adding that over one-third of her customers are in their 20s and 30s, with orders coming from outside South Korea including Japan, the United States and the Netherlands.

“Even though the form remains the same, the types of flowers or the messages differ,” said Choi Hang-sub, a sociology professor at Kookmin University.

“While wreaths avoid physical violence, the messages on funeral wreaths have evolved into a form of offline hate speech, similar to malicious online comments but now decorated with flowers.”

Prof Kim Hern-sik, from Jungwon University, said wreath protests remain “an isolated form of demonstration limited to certain political groups”, making it difficult to gain broader public support.

Experts also raise concerns about wreath protests’ environmental impact.

“Most wreaths use cheap, non-environmentally friendly materials that neither help flower farmers nor the environment,” said Kim, who sees promise in the younger generation’s protest methods.

“K-pop fandom culture, especially centred around young women in their teens and 20s, is now being applied to political rallies,” he said.

Last December, outside the National Assembly where lawmakers voted to impeach Yoon, thousands of people wielded K-pop light sticks costing around US$50 (RM219) from popular brands such as BIGBANG, NCT and Epik High during pro-impeachment rallies.

“Even though these idol lightsticks are expensive... people are bringing their most precious possessions to express their opinions,” said Hong Gayeong, a 29-year-old protester at a Dec 13 protest. — AP

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