Vietnam tourism searches grow at sixth fastest rate in the world

HANOI (Bernama-VNA): Search volume via Google's market trend tracking tool for Vietnam's tourism grew 75 per cent in 2023, ranking sixth globally, reported Vietnam News Agency (VNA).

According to the Vietnam National Authority of Tourism (VNAT), Ho Chi Minh City, Hanoi, Da Nang, Phu Quoc, Hoi An, Nha Trang, Da Lat, Hue and Phan Thiet were the most searched places via the tracking tool.

The 10 countries with the highest number of tourism-related searches of Vietnam were the United States (US), Australia, Japan, India, South Korea, Singapore, the United Kingdom (UK), Germany, Malaysia and Thailand.

VNAT said that the number of international visitors to Vietnam is forecast to be around the level in 2019 before the COVID-19 pandemic, while that of domestic tourists is expected to continue to grow but at a slower pace.

It added that Vietnam’s tourism will still face challenges in 2024 due to the impact of global markets, geopolitical tensions, and the risk of natural disasters due to climate change.

Meanwhile, other nearby Southeast Asian countries such as Thailand ranked 10th, Indonesia 11th, Malaysia 12th, and the Philippines at 14th place.

This year Vietnam’s tourism industry strives to welcome 17 to 18 million international visitors and serve 110 million domestic visitors, earning about US$34.5 billion. - Bernama-VNA

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Vietnam , tourism , ranking , google tracking , VNAT


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