Hong Kong to give away 500,000 airline tickets next year as part of global campaign to revive tourism

Hong Kong will give away 500,000 airline tickets worth HK$2 billion (US$254 million) as part of an effort early next year to entice travellers to visit the city once authorities remove all coronavirus restrictions for arrivals.

Dane Cheng Ting-yat, executive director of the Tourism Board, on Wednesday said his organisation would be handling the advertising campaign for the scheme, which was expected to launch in early 2023, while the Airport Authority would distribute the tickets.