CHANGSHA: Since early autumn, livestreamer Yan Wan has been trying on thick winter coats for online shoppers. Her viewers on the Internet platform Taobao Live can be as many as 50,000 a day.
“I can introduce all the selling points of a piece of clothing in less than a minute,” she said.
Already a subscriber? Log in.
Win a prize this Mother's Day by subscribing to our annual plan now! T&C applies.
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!