Retailers up for challenge of attracting shoppers

ZULAZHAR SHEBLEE / THE STAR

RETAILERS at The Summer Shopping Mall, which opened in July this year, say attracting shoppers has been a creative endeavour.

“It’s been a very rewarding challenge. We are tailoring our products on offer on a weekly basis, adjusting stocks to match customer expectations,” said Cutie Beautie proprietor Vivian Chia.