Crop science boost for farmers


  • Business
  • Saturday, 05 Apr 2014

Improving livelihoods: Gray says Bayer takes pride in supporting farmers with innovative seed treatment products.

SYARIKAT Perniagaan Peladang Mada Sdn Bhd (SPPM) and Bayer Co (Malaysia) Sdn Bhd recently announced the planned expansion of their existing cooperation initiated in April last year.

The two companies signed a memorandum of understanding aimed at further strengthening the close collaboration on yield enhancement in the area of rice seed treatment, to help boost rice yields and increase income of padi farmers in Kedah, Perlis and Penang through the application of Bayer SeedGrowth technologies.

SPPM is a company owned by Pertubuhan Peladang Kawasan and Muda Agricultural Development Authority (Mada) that undertakes trading of agricultural inputs and machinery as well as production of certified rice seeds in the Muda area in Kedah, Perlis and Penang.

SPPM is collaborating with Bayer CropScience, Bayer’s agricultural arm and one of the world’s leading crop science companies, to provide padi farmers with integrated solutions for more efficient rice production.

“We look forward to working in close partnership with Bayer CropScience under the Bayer SeedGrowth programme, which will see farmers benefiting from Bayer’s integrated seed treatment solution for more efficient rice production.

“By making the treated seeds available directly from SPPM, we hope this can help paddy farmers gather higher yields and income from their harvests,” said Mada chairman Datuk Othman Aziz.

Under the two-year partnership, SPPM will be leveraging the Bayer SeedGrowth programme to help farmers enhance their overall rice production.

Bayer SeedGrowth is a fully integrated and comprehensive system for on-seed applications, and combines Bayer CropScience’s core competencies in products, coatings, services and equipment.

Bayer CropScience will instal its state-of-the-art Bayer SeedGrowth equipment at SPPM’s rice seed plant in the Alor Setar area. The equipment is for applying seed treatment products to rice seeds, allowing farmers to precisely treat their rice seeds.

In addition, Bayer CropScience will provide technical advice on rice seed treatment, as well as collaborate with SPPM on other areas such as the marketing and sale of treated rice seeds to farmers, and implement activities associated with the use of the equipment.

Under the existing practice, padi farmers need to purchase rice seeds from SPPM and then treat the seeds themselves, which can be time consuming, labour intensive and may not achieve the desired results if not applied properly.

Through SPPM’s use of Bayer SeedGrowth technology for seed treatment, farmers can purchase ready-to-use treated seeds from SPPM, making it more convenient for seed producers and farmers.

Bayer SeedGrowth technology helps improve seed germination rates by about 10% and ensures treated seeds are protected from diseases for up to 40 days and. This results in healthier and stronger plants.

“We take pride as the only company in the industry that supports our customers with innovative seed treatment products, coating technologies and services under our comprehensive SeedGrowth programme,” said Bayer CropScience Asia Pacific head of marketing John Gray.

“Our more than 100 years of experience and expertise in the field of seed treatment has played a substantial role in turning this technology into one of the most advanced and state-of-the-art crop protection methods – fully in line with our mission of harnessing science for a better life.”

“At Bayer CropScience, we will continue to invest in the development of seed treatment, with a focus on developing new application technologies to help meet the needs and solve the challenges currently facing rice farmers.

“We are excited to take our collaboration with SPPM one step further with the signing of this MoU, and we look forward to harnessing our technological know-how to maximise the potential of seed treatment for the rice industry in Malaysia,” said Bayer CropScience Malaysia country head Mohan Babu.

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Business , Bayer Co (M) Sdn Bhd

   

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