Banks adopt more disciplined strategy

PETALING JAYA: The increasingly challenging and competitive environment has pushed global banks to adopt a more disciplined strategy to drive business growth, a new research by Bain & Co found.

In its recently released research report entitled “The Return of Corporate Strategy in Banking”, the international management consulting firm said banks globally would now need to define a strategic path by making deliberate choices, as they approach what is seen as the “last call” to create a robust competitive advantage for long-term survival.