Latest web hotel booking company aims to focus on corporate customers and pass on the savings to them.
WATCH out the rest of you mainstayers, there’s a new kid in town. Launched recently, Kaligo.com caters to online hotel bookings for avid business travellers across Asia. They also have a new business model in place.
In the slick world of competitive hotel booking, Kaligo.com claims to set itself apart from the rest by helping customers get the most out of their airline miles and points. With over 300,000 hotels in 200 countries, customers have a wide range to choose form.
More small and medium enterprises are currently relying less on travel agents and instead, allow their staff to plan and arrange their own travel. This is exactly the group of frequent travellers - business executives, sales representatives, those who travel frequently for work - that Kaligo is aiming for.
Kaligo.com claims to channel their resources towards giving back to the customers who benefit in the form of airline miles or points of up to 10,000 per night, enough for a free flight or upgrade.
“Most are on the road all the time, they work hard and earn their airline miles with their flights, but for the amount of money they spend on hotels versus flights, the rewards they get are tiny,” said Kyle Armstrong, co-founder and CEO.
And it’s not just the SMEs. Google was one of the first big corporations to do away with a corporate travel agent, giving staff control over their own travel budget. And Armstrong, who was previously General Manager of Consumer Travel ASEAN for American Express, expects more multi-national companies to move in this direction.
The process of online travel arrangements are supposedly made easier when most staff already own frequent flyer accounts such as AirAsia BIG and Asia Miles that they can use to earn on Kaligo.
Kaligo’s proprietary algorithm automatically ranks hotel searches, enabling costumers to find the best rates and bigger rewards value, complete with ratings from TripAdvisor.