In recent years, the videogame industry looked like it had found the antidote to the boom-bust cycles that had long plagued the business.
Publishers focused on a few well-known titles and extended their lives through in-game purchases, expansion packs and online tournaments. Electronic Arts Inc, one of the largest players, doubled its market value to almost US$45bil (RM182.99bil) last year as a new era of steady, predictable revenue seemed at hand. Then, like a wrong turn in Pac-Man, it was game over.
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