SHANGHAI: China's top search engine Baidu Inc said on Jan 23 it will improve its media aggregating service after a complaint about the quality of the service and its search results went viral on social media, helping send its shares down sharply.
Baidu was placing low-quality pieces from its Baijiahao service, which selects articles from both legacy and independent media outlets for display on Baidu's own webpages, and other Baidu properties toward the top of its search results, journalist Fang Kecheng wrote in an article on Jan 22.