Volkswagen AG unit Electrify America said it is launching a national advertising campaign using cultural US cartoon icons the Flintstones and Jetsons in a bid to broaden consumer awareness of electric vehicles.
The campaign is part of US$45mil (RM184mil) public education programme and includes a television commercial called "JetStones," which features General Motors Co's fully-electric Chevy Bolt model and includes existing models from five other automakers.
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