Amazon to double down on groceries; foray deeper into fresh produce in India


  • TECH
  • Tuesday, 24 Apr 2018

Amit Agarwal, Amazon's India Country Head and Global Senior Vice President, speaks during an interview with Reuters inside his office in Bengaluru, India, April 20, 2018. REUTERS/Abhishek N. Chinnappa

BENGALURU: Amazon.com Inc expects groceries and household products to account for over half of its business in India in the next five years, as it moves to broaden offerings in the segment and foray into areas such as fresh produce.

Amit Agarwal, the India head of Amazon, said in an interview that groceries and goods such as creams, soaps and cleaning products, were already the largest product category on Amazon in terms of number of units sold in India.

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