People at retail shopping mall (Dreamstime/TNS)
Get out of our way. That's the message customers have for merchants looking to improve their in-store experience, according to a new study of more than 2,900 adults and children in the US and Canada.
The survey, conducted winter by HRC Retail Advisory, found that a majority of buyers prefer to be left alone to browse while shopping and would rather get more of their information independently rather than from a human store associate.
Already a subscriber? Log in.
Limited time offer:
Just RM5 per month.
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!
