The 2018 edition of the Edelman Trust Barometer was released Jan 22 with disappointing results for the US and social media platforms.
The Edelman Trust Barometer measures the public's trust in four different institutions; business (economic well-being), government (national security and public policy), media (information and knowledge) and NGOs (social causes and issues). Edelman has been conducting these surveys in 28 different countries and have accumulated 18 years of data from over 33,000 respondents.
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