Each airline passenger will be worth US$4 (RM17) more per flight to carriers once they’re able to offer uninterrupted broadband services, according to a study commissioned by satellite-communications provider Inmarsat Plc.
In-flight connectivity should generate US$30bil (RM126.19bil) for airlines by 2035 out of an overall market of US$130bil (RM546.84bil) including technology providers and related companies, the report compiled by the London School of Economics says. Revenue will flow from four main sources: access charges, online shopping, advertising and premium content such as on-demand video.
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