FILE PHOTO: A sign marks the Macy's store in Boston, Massachusetts, U.S., February 21, 2017. REUTERS/Brian Snyder/File Photo GLOBAL BUSINESS WEEK AHEAD SEARCH GLOBAL BUSINESS 7 AUG FOR ALL IMAGES
Despite an onslaught of bankruptcies, store closures and layoffs, there’s one retail job that’s still in hot demand: data scientists.
The battle against e-commerce is putting new pressure on brick-and-mortar retailers to fix up stores and deliver a more pleasant experience for shoppers. And that means studying data – lots and lots of data.
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