The Amazon Echo, a voice-controlled virtual assistant, is seen at it's product launch for Britain and Germany in London, Britain, September 14, 2016. REUTER/Peter Hobson
Shopping habits have changed tremendously in the past decade or two, with online ordering, then smartphone shopping, becoming common. A new report suggests that shopping by voice – "Alexa, order a new pair of my favourite jeans" – is about to become a retail trend.
Connected home devices, virtual reality, streaming television services, drones and – most of all – voice ordering are making digital shopping part of everyday life, according to the Walker Sands 2017 Future of Retail Study, a product of the Chicago- and San Francisco-based communications firm.
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