Facebook signs BuzzFeed, Vox, others for original video shows: sources


  • TECH
  • Thursday, 25 May 2017

Wooing the Chinese crowd: Facebook, Twitter, Instagram and Google are all blocked in China but that has not stopped Silicon Valley CEOs from becoming frequent visitors to China as they attempt to warm Beijing up to the possibility of doing business in the Middle Kingdom.

NEW YORK: Facebook Inc has signed deals with millennial-focused news and entertainment creators Vox Media, BuzzFeed, ATTN, Group Nine Media and others to make shows for its upcoming video service, which will feature long and short-form content with ad breaks, according to several sources familiar with the situation. 

Facebook is planning two tiers of video entertainment: scripted shows with episodes lasting 20 to 30 minutes, which it will own; and shorter scripted and unscripted shows with episodes lasting about 5 to 10 minutes, which Facebook will not own, according to the sources. 

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