Fans cheer, but Asia gives iPhone 7 subdued welcome


Ayano Tominaga poses with her Apple's new iPhone 7 after purchasing it at the Apple Store at Tokyo's Omotesando shopping district, Japan, September 16, 2016. REUTERS/Issei Kato TPX IMAGES OF THE DAY

SHANGHAI/SYDNEY: Apple Inc fans from Sydney to Shanghai, the first customers worldwide to snap the new iPhone 7 off the shelves, cheered as they left stores on Sept 16 brandishing their purchases, flanked by applauding sales staff. 

But underneath the usual fanfare, the crowds of enthusiasts and overnight campers were smaller than in past years. Some customers complained after the larger version and models with the new jet-black colour sold out. 

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