Entertaining: Alibaba and JD.com's standoff is quickly escalating into a war of words, which Chinese regulators are trying to halt.
SHANGHAI: A Chinese regulator has tried to cool a brewing war of words between Alibaba Group Holding Ltd and JD.com, the country's top two e-commerce firms, after they accused each other of foul play.
The intervention comes as the long-time rivals jostle to win over customers ahead of China's biggest shopping day of the year, Nov 11 "Singles' Day", also known as "Double Eleven". The stakes are high: Last year, Alibaba logged US$9.3bil (RM40.11bil) in transactions on its platforms.
