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Monday July 25, 2011

Maxis introduces ICT outreach programme in Kampung Chennah

MAXIS Berhad has reinforced its commitment to make life better for local communities recently in Program Maxis Bersama Komuniti, an ICT outreach programme in Kampung Chennah, Jelebu.

Maxis had earlier trained 20 participants from the community in Kampung Chennah, including the Orang Asli community, and 33 participants from Tenaga Muda Penggerak Barisan Nasional in Kuala Klawang on the usage of basic ICT tools.

Their “Train-the-Trainer” two-day programme included modules on internet education, multimedia applications and mySchool e-learning via MyLaunchpad enabled by the Kampung Tanpa Wayar (wireless) internet service provided by Maxis.

The training equipped participants with ICT skills, providing them with useful skills to launch their own entrepreneurship ideas.

The training programme also enabled participants to develop blogs to showcase economic, social and recreational information on Kampung Chennah and Kuala Klawang.

Good job: Arshad (left) and Rais sharing a laugh during the event at Kampung Chennah in Jelebu, Negri Sembilan.

As part of “Majlis Kunjungan Mesra Rakyat 1 Malaysia Kampung Chennah” in Jelebu, Negri Sembilan, Information, Communication and Culture Minister Datuk Seri Dr Rais Yatim presented certificates to participants of Program Maxis Bersama Komuniti in Kampung Chennah and Kuala Klawang and launched blogs which they created as part of the programme.

Dr Rais, who was accompanied by Maxis Bhd chairman Raja Tan Sri Arshad Raja Tun Uda, also presented Maxis’ contributions of a wheelchair and 40 hampers to underprivileged families.

Dr Rais said the ministry’s chosen commitment is to increase the quality of life for all Malaysians through ubiquitous connectivity at affordable cost to all.

“We would like to see the convergence of technology become a critical platform to generate new innovations and income streams for the local economy and con- comitantly penetrate the world market.

“Initiatives such as the ICT community outreach programme and Kampung Tanpa Wayar roll-out that Maxis has established here in Kampung Chennah today serve to help bring all Malaysian citizens onto the same wavelength, so that we may together move onto the fast track of the global information superhighway to sustainable growth,” he said.

The training programme helped rural communities to bridge the digital divide by providing not only WiFi infrastructure powered by VSAT technology but also training in the required soft-skills that help members of the community to leverage the power of internet to the fullest, in ways that benefit their community.

Raja Arshad said as Malaysia’s leading integrated communications service provider, Maxis felt fortunate to be in the business where they had the opportunity to touch the lives of so many people.

“By providing access to the Internet and exposing communities to Internet tools, we are contributing towards lowering the barriers to education, information, health, trade and other similar services.

“Our ICT community outreach programmes aim to bridge the digital divide by harnessing the power of technology and education to align rural communities with Malaysia’s mainstream growth and development.

Full support: The crowd turned out in full force for the event.

Our intention is to bring technology to rural communities, especially to those who cannot afford it or who are living in places that cannot be accessed,” he said.

“We continue to invest in enhancing the quality of life by providing connectivity to geographically underserved regions. In 2010, our investment was over RM80 million in Sabah and Sarawak alone.

“In Kampung Chennah and Kuala Klawang, we hope that our ICT training programmes coupled with the Kampung Tanpa Wayar initiative will provide the necessary momentum to narrow the digital divide within a shorter timeframe.” he added.

The Kampung Tanpa Wayar project is an initiative identified under the National Broadband Initiative (NBI) that is expected to help accelerate the national broadband penetration target.

In its technology showcase in Kampung Chennah, Maxis deployed nanoGSM, a cutting-edge green technology that powers cellular voice and broadband services.

The key benefits of the nanoGSM technology are cost effectiveness, fast deployment and low power consumption.

The low power requirement of this technology means that alternative renewable energy sources that are environmentally friendly such solar energy, fuel cells and wind turbine, can be considered, especially for areas lacking in main power supply.

“Maxis has a proven track record in and is committed to initiatives that bridge the digital divide. The Company is the largest contributor to the Universal Service Provision (USP) Programme and is an experienced USP contractor,” said Raja Arshad.

“It is also the operator of 10 Community Broadband Centres nationwide with two in Kedah and eight in Sarawak. Under the recent Kampung Tanpa Wayar project by SKMM, Maxis was entrusted to roll out to 54 villages in the states of Kedah and Sarawak.

“Through its Maxis Cyberkids Camp project, Maxis has also helped approximately 8,500 students and teachers from about 1,500 schools, equipping them with the necessary technological skills that will help them meet the demands of a rapidly evolving world,” he said.

“Maxis wants to show these rural communities how the internet can impact their lives in ways that matter; how technology can make a real difference to rural life.

“Such technology will empower and enable them to enjoy various services as well as connect them to vital information necessary for their livelihoods such as community news, weather updates, information on agriculture trends, modern farming techniques, transport timings, health tips, educational data and other valuable life services,” he added.


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