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Wednesday November 26, 2008
POH Kong Jewellers recently gave an exclusive preview of its Autumn/Winter collection showcasing their luxury designs as well as the Schoeffel and Luca Carati international jewellers’ collections.
Themed an ‘Evening of Diamond Brilliance and Pearl Seduction’ the jewellery was showcased by models donning gowns designed by designer Randy Goh at the Evergreen Laurel Hotel in Penang.
Poh Kong Holdings Bhd executive director Alice Choon Yoke Ying said the company was not only creating its own line of luxury designs but was also bringing in top international jewellery brands to expand its customers’ selection.
“Schoeffel, the leading player in the pearl segment, was added into the Poh Kong Gallery last year and this year, we are pleased to be selected by Luca Carati, a leading jeweller from Italy. We believe that we were chosen over others because of our credibility and strong reputation in the retailing and manufacturing of exquisite jewellery,” she said in a statement.
Poh Kong presented 12 sets of gem and diamond collections created by its in-house designers and craftsmen while Schoeffel presented six sets – Hippie, Cascade, Esprit Des Roses, Fleur D’Amour, and L’amazone.
Luca Carati also presented six of its latest collections – Decor, Clouds, Luna, Elizabeth, Versailles and Portraits.
All these collections are now available at the Poh Kong Gallery, on the first floor of Poh Kong Headquarters at 16-20, Jalan 52/4, Petaling Jaya. The Schoeffel collections are also available at the Schoeffel Boutique in the Pavillion, KL.
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