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Friday August 4, 2006
KUALA LUMPUR: The Malaysian Franchise Association (MFA) hopes that its annual event, Franchise International Malaysia 2006 (FIM 2006), will offer opportunities for franchise-related companies to review and plan their activities so as to actively promote their goods and services.
The event is jointly organised by the MFA and the Entrepreneur and Cooperative Development Ministry.
MFA chairman Datuk Mukhriz Mahathir said the response to FIM 2006 had been “very encouraging''.
“FIM 2006 encompasses an exhibition, a three-day conference and seminar, but most importantly, it will be a stage for entrepreneurs to form strategic alliances,” Mukhriz said at a press conference in Putra World Trade Centre yesterday.
The conference is aimed at enabling experts to share their industry knowledge with participants and allow participants to network and to discuss important issues that affect the industry.
Organising committee chairman and MFA vice-chairman Izham Yusoff said a total of 107 franchising companies from Australia, Italy, Switzerland, Thailand, Indonesia, the Philippines, Singapore, Taiwan, the US and Britain as well as Malaysia would take part this year.
He said 34 booths were taken by foreign participants and 41 by bumiputras. The conference, entitled “Capturing the Dynamism of Asean Franchising Advantage for Strategic Expansion'' yesterday attracted 157 local and 30 foreign participants.
Commenting on franchising trends in the country, Mukhriz said the industry still had room to expand, particularly for business owners who want to boost earnings but lacked financing.
FIM 2006 will be held till Sunday. Prime Minister Datuk Seri Abdullah Ahmad Badawi will officiate at the opening today and former Prime Minister Tun Dr Mahathir Mohamad is expected to deliver a keynote address tomorrow.
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