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Saturday January 26, 2013
SEOUL: Samsung Electronics Co turned cautious on spending for the first time since the global financial crisis, keeping its annual investment plan unchanged at 2012 levels, as demand for computer chips wanes and the smartphone market slows.
Samsung, one of the industry's most aggressive spenders, has ramped up capital expenditure every year since 2004 except 2009 to meet soaring demand for its array of consumer electronics and mobile devices. It sold a record 700,000 smartphones a day in the last quarter.
But with the personal computer market shrinking for the first time in 11 years, the global smartphone market growing more slowly, and Apple Inc moving to buy fewer of Samsung's microprocessors used in the iPhone and iPad, the South Korean IT giant is now forced to keep a lid on spending.
“Overall its earnings momentum remains intact, and smartphone shipments will continue to grow even in the traditionally weak first quarter, as Samsung's got a broader product lineup and Apple appears to be struggling in pushing iPhone volumes aggressively,” said Lee Sechul, a Seoul-based analyst at Meritz Securities.
Samsung, which reported a record quarterly and annual profit on Friday, said it would keep 2013 capital expenditure unchanged from 2012.
“The key word for us in investment in 2013 is flexibility. We'll decide as the market demand dictates,” Robert Yi, head of Samsung's investor relations, told analysts.
Data from the company shows Samsung started to slow down planned investment in the last quarter. Reuters
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