Wang Jianlin, chairman of Dalian Wanda Group, speaks during a news conference in Beijing, China, July 13, 2016. REUTERS/Sue-Lin Wong
BEIJING (Reuters) - China's Dalian Wanda Group, controlled by the country's richest man Wang Jianlin, has signed an eight-year exclusive partnership with badminton's international governing body, the latest high-level deal by Wanda to expand its global sports footprint.
Wanda signed the deal through its subsidiary, Swiss-based sports marketing firm Infront Sports & Media, securing the exclusive sponsorship and media rights of major events of the Badminton World Federation (BWF).
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