Alibaba discussing FIFA sponsorship - Bloomberg


A sign of Alibaba Group is seen at CES (Consumer Electronics Show) Asia 2016 in Shanghai, China, May 12, 2016. REUTERS/Aly Song

(Reuters) - Chinese e-commerce giant Alibaba Group Holding Ltd is in discussions to become a top sponsor of FIFA, Bloomberg reported on Wednesday.

A sponsorship deal has not been finalised and further details are not known, Bloomberg reported, citing people familiar with the matter.

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