May 22, 2017; San Antonio, TX, USA; Golden State Warriors point guard Stephen Curry (30) dribbles the ball as San Antonio Spurs point guard Patty Mills (8) defends during the second half in game four of the Western conference finals of the NBA Playoffs at AT&T Center. Mandatory Credit: Soobum Im-USA TODAY Sports
(Reuters) - An unprecedented third straight NBA Finals clash between the Cleveland Cavaliers and Golden State Warriors may highlight the league's lack of parity but will be a ratings bonanza nonetheless, say sports industry analysts.
The Cavs and Warriors steamrolled their respective opponents en route to the Finals, setting up a matchup some are likening to the 1975 "Thrilla in Manila" -- the third and final boxing match between Muhammad Ali and Joe Frazier.
