‘Porno chic’: fury over ‘degrading’ Yves Saint Laurent fashion ad campaign

A sticker is plastered in protest over an ad by French fashion house Yves Saint Laurent displayed on a newspaper kiosk in Paris. Photo: Reuters.

PARIS: A new publicity campaign featuring painfully thin models in “degrading” poses for the French fashion house Yves Saint Laurent sparked outrage Monday, with calls for it to be banned.

The poster campaign across Paris featuring images of a reclining woman in a fur coat and fishnet tights opening her legs, and another of a model in a leotard and roller skate stilettos bending over a stool, caused fury on social media.