ON Hello Kitty’s 40th anniversary, SingPost is giving merchandise collectors of the popular cartoon cat another reason to cheer.
From April, the postal service provider will be rolling out five limited edition sets of Hello Kitty souvenir stamp sheets and collectibles, such as umbrellas and tote bags, under MyStamp, its brand for souvenir and customised stamps.
In a statement yesterday, SingPost said that the sets will be rolled out progressively over the course of the year and will “showcase the evolution of Hello Kitty”.
The first two sets, called the Hello Kitty Limited Edition MyStamp Book and Hello Kitty Singapore MyStamp Folder sets, will be available for purchase from April 16 at S$69.90 (RM181.74) and S$18 (RM46.80) respectively.
The book set, which is the signature product of the SingPost X Hello Kitty 40th Anniversary Collection, includes an eight-page book containing Hello Kitty souvenir stamp sheets and a tote bag. The folder set includes a printed Hello Kitty-themed souvenir sheet and a lanyard.
The remaining three folder sets – Hello Kitty Classic, Hello Kitty Love and Friendship, and Hello Kitty’s 40th Anniversary Celebration – will be rolled out in June, August and October respectively.
Aside from the souvenir stamp sheets, these sets will also include a brooch, an umbrella, as well as a travel bag and a lanyard respectively. — The Straits Times / Asia News Network