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Tuesday, 4 March 2014

Cab company starts reward programme for cashless payment

ComfortDelGro has joined the likes of coffee joints and supermarkets in offering a rewards scheme for passengers.

From Monday, commuters will get “rewards points” for every cashless payment they make on board a ComfortDelGro taxi. They may use these to redeem gifts including taxi vouchers and free airport transfers.

The CabRewards Programme is the transport operator’s first-ever rewards programme for cashless-paying commuters and aims to encourage more taxi commuters to use cashless payments, which are becoming more popular with both passengers and drivers for their convenience.

Passengers first have to open an account on ComfortDelGro’s Cab Rewards website http://cabrewards.cdgtaxi.com.sg. They may then register up to two ez-link cards, which will double as their ‘loyalty cards’.

Each reward point is equivalent to S$1 (RM2.50), and cab points are valid till end-January of the following year. Passengers who register from now till May 31 will get 500 free points. — The Straits Times / Asia News Network

Tags / Keywords: Regional , ComfortDelGro starts rewards programme for cashless paying cab passengers


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